Elsie Boat

Hi, I’m Elsie, editor of Life and Soul Lifestyle. I’m a lifestyle journalist and copywriter and have been writing about beauty and lifestyle for 10+ years.

Jimmy Choo names new Creative director

Sandra Choi has been named the sole creative director of Jimmy Choo, after the exit of co-creative director Simon Holloway. Choi’s appointment means she is now responsible for the design of each of the label’s product categories – spanning shoes, handbags, accessories, fragrances and eyewear – as well as brand identity.

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Marchesa to Launch New Contemporary Line

Marchesa is launching a secondary, more-affordable line. The new contemporary collection will feature the brand’s signature mainline aesthetic at lower prices. The new venture will also see the brand branching out into the daywear and accessories markets for the first time. The brand already has a successful Marchesa Bridal line as well as a formal wear diffusion range, Notte by …

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Gisele Bundchen is face of Chanel Les Beiges range.

Gisele Bundchen becomes face of Chanel Les Beiges Gisele Bundchen has been chosen as the new face of Chanel’s Les Beiges make up range. Chanel Les Beiges range is a hybrid multi-purpose powder that aims to give a polished yet incredibly natural-looking look. The range comes in five luminous shades and lends the sheerest of coverage while soothing and protecting …

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Topshop and Topman open flagship store in LA

A new Topshop and Topman will be opened on First Street and Gilmore Way at the Grove, LA this Valentine’s Day hurrah! The store, the brands’ first on the West Coast is a 30,000 square ft. flagship, houses both brands across two floors, and will house the brand’s key ranges – Unique, the seasonal London Fashion Week collection, the second …

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Louis Vuitton Spring/Summer 2013 Men’s Bag Collection

The Louis Vuitton Spring/Summer 2013 Men’s Bag Collection by Kim Jones has a nautical theme with a pop culture spin. Neon colours and new versions of the iconic Damier pattern make up most of the bag collection this season which  hits stores now. Feast your eyes on the Louis Vuitton Spring/Summer 2013 Men’s Bag Collection here first…

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Beyonce caused half time Super Bowl blackout?

Beyonce’s much talked about Super Bowl half time show was definitely worth the wait. The star’s electrifying performances not only overshadowed the game, it’s been credited with the brief power outage that caused a brief blackout. On a stage with a throng of dancers, fire, ice and smoke, Beyonce appeared on a rising platform. She was clad in an all-black …

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Diet Coke celebrates 30th Birthday in Style

Diet Coke celebrated its 30th birthday last night with a star studded bash in London. The night not only unveiled the new Diet Coke hunk (Andrew Cooper), watch out for him in upcoming campaigns, it also saw the unveiling of the latest limited edition range of ‘Diet Coke City Collection’ bottles designed by quirky designer and stylist Patricia Field. Celebrities …

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Taylor Swift announces Diet Coke deal

Taylor Swift took to her website to announce “Some Extraordinary News” – her new partnership with Diet Coke. It’s not yet clear precisely how much the deal is worth but the singer explained the drinks company will be involved with her upcoming North American Red tour which kicks off on March 13 in Omaha, Nebraska. Watch Taylor talk about the …

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Victoria Beckham is ELLE’s March cover star

Victoria Beckham graces the cover of a new look Elle Magazine this March. Catch her in a stunning photoshoot shot by Carter Smith and candid interview about hard work, family and being a control freak. The magazine hits stands tomorrow.  Here’s a sneak peak…                    

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2013 SAG Awards:Celebrity Red Carpet Photos

Check out a slideshow of all the best red carpet looks from the 2013 SAG Awards: Celebrities from the film and TV world were out in full force for the 2013 SAG Awards in LA to honour their own.

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