Pay attention beauty addicts, personalised foundation shopping just became a reality. True the concept is not a new one but the execution is.
Say hello to Slapp, a new beauty app that matches users to the right foundations, concealers and tint for their skin tone and allows them to buy immediately in app, in the comfort of their own homes.
All they have to do is take a selfie and watch their perfect foundations, concealers and tint match pop up in seconds.
The app targets millennial women and will offer products that cater to every skin tone.
Thanks to Slapp, moving from counter to counter searching for the right foundation is now a thing of the past. Phew.
Slap is the brainchild of fashion enthusiast, beauty blogger and addict, Jamila Robertson.
The technology for Slapp was developed in-house using Robertson’s knowledge for foundation matching.
Slap is free to download on the Apple App store now and will be available on Android early in December.