Gucci will launch a new made-to-measure collection in June in partnership with Italian businessman Lapo Elkann.
The collection entitled Lapo’s Wardrobe is described as “a luxury sartorial service for the modern day gentleman”.
Lapo’s Wardrobe will be a 27-piece collection made up of 23 looks for men and four for women – including leather goods, shoes and jewellery. Lapo’s Wardrobe collection will be unveiled during the spring/summer 2013 Milan menswear shows in June, to coincide with the opening of a new dedicated Gucci men’s store.
The service will initially be available at Gucci boutiques in Milan, London, Paris, New York, Tokyo and Sao Paulo.