Google launches Fashion Website

Fashion website from Google a reality.

Yes you heard right, Google will be launching its fashion portal, Boutiques.Com today. The site is expected to work in a similar way to Google search engine and will allow users to save items and brands they love in their own personalized shop.

There are at least 19 designers, including Oscar de la Renta, Tory Burch, Cynthia Rowley, Marchesa, Isaac Mizrahi, Tracy Reese, Prabal Gurung, and Erin Fetherston who have been invited to set up virtual stores on the site.

The Google fashion website will also feature a live data feed from its retail partners, allowing pictures to appear and making the site look like a high end boutique rather than a search results page.

There is definitely more to come on this story, keep it here for updates…

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