If we had to sum up INUR Beauty, we’d describe it as a skincare system that takes care of your skin both inside and out.
INUR Beauty was founded by former CEO of BY TERRY, Marion Assuied, and nutritionist Valérie Espinasse as a skincare range that comes with a holistic beauty nutrition program to achieve healthy skin.
INUR’s all about healing unhealthy skin from the inside and out so the entire skincare range and program tackles skin that is dehydrated, nutrient deficient, and or has a damaged barrier.
The range is enriched with key natural ingredients such as aloe vera from Jeju Island a UNESCO site which makes it pure and very rich in vitamins A, B1, B2, B3, B6, B12, C, and E. Aloe Vera is deeply hydrating and helps accelerate skin cells renewal as well as collagen production.
There’s also Matcha, again from Jeju Island which contains vitamins A, B1, B2, B3, B6, B12, C, and E to protect the skin’s youthful elasticity, normalise sebum production, and tighten pores.
The range also contains pre & probiotics that are rich in vitamins B1 and B2, proteins, and xylitol. These help restore and strengthen the skin barrier. It also protects the skin’s microbiome, rebalances it, and protects it from aggressive external agents.
Alongside the coaching programme, the INUR natural skincare range is made up of seven products for day and night. Though they all contain the same ingredients, the night products, or Night Shots as they’re called are formulated differently to make them more potent in tackling specific skin issues overnight.
What we tried: PURITY Day And Night Cleanser, BREATHE Day Cream and PAUSE Night Shot
How we tested: Used for 12 weeks in both morning and evening skincare routines. Testing for effectiveness in cleansing and removing skin impurities, hydrating, nourishing and protecting skin as well as giving it a glow.
PURITY Day & Night Cleanser
This cleanser promises to remove impurities, pollutants, and make-up while hydrating the skin at the same time. It’s formulated with activated Aloe Vera and Pre and Probiotics to make skin feel hydrated and refreshed, and balanced.
We found it to be very gentle. It’s fragrance free and does a good job of getting rid of dirt after a long day. We were impressed with its ability to cut through heavy make-up although it’ll have to be applied 3-4 times to remove it all and get skin clean.
It always leaves skin looking dewy after use. We have no complaints, it is effective, mild, and does its job.
BREATHE Day Cream
This face cream not only hydrates,it also works to protect and nourish skin thanks to the Matcha and Aloe Vera combined with Pre and Probiotics.
A tiny dollop of this Day Cream seems to expand and is enough for the face and decolletage. We found it to be lightweight, fragrance free and kept dryness at bay through out the day. It also makes skin soft and supple, all day long.
PAUSE Night Shot
The PAUSE Night Shot tackles unwanted signs of ageing. It combines the antioxidant properties of Matcha and natural Vitamin C to renew, illuminate, and rejuvenate the skin’s tone, as well as reduce dullness and fine lines.
Those with dehydrated skin can opt for REPLENISH Night Shot, while REALIGN Night Shot corrects dull complexion and damaged barrier to rebalance skin.
Although we liked all three products we tried, the PAUSE Night Shot is our reviewr’s favourite because its effects were very noticeable come morning. Skin was bright, dark circles around the eyes had disappeared and skin had a heathy glow.
Verdict
The INUR Beauty system concept is one that we wholeheartedly embrace. Feed your skin the nutrients it needs and it’ll thrive, eliminating the need to spend money on endless products to solve skin issues that pop up.
In practice, it takes some getting used to. Especially if you’ve been layering skincare products for years. The notion that whatever the skin concern, you can solve it in 3-steps with these products may seem unreal but it really does work. We would suggest a fourth step – the 3 products plus SPF to keep skin healthy and radiant.
It streamlined our reviewer’s skincare routine from 10+ steps to four and saved time and money that would have otherwise been used to purchase more skincare products.
The INUR Beauty Skincare range gets a thumbs up. Check out the entire product line here.
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