Last week, PRO:VOKE launched Liquid Blonde, a new professional hair care range designed to tone, refresh colour and boost shine in highlighted, multi-toned blonde hair. With visible results in just one wash!
The launch took place at the Ham Yard Hotel Terrace. First, I didn’t know the Ham Yard Hotel had a rooftop terrace. It was a beautiful setting, a little windy and chilly which aided my quick exit but back to Liquid Blonde.
It uses a golden blonde pigment complex to instantly enhance the warmth and depth of multi-tonal blonde hair. Inspiring all warm, sun-kissed and honey blonde shades to maintain their beautiful salon colour for longer.
The range consists of two intensive treatments (for twice a week usage) and two everyday wash & care wonders, to ensure blonde colour is always the very best it can be.
Ingredients include Tamanu Oil to boost shine and green tea extract for environmental protection, as well as slight reflecting particles that brighten blonde tone sand illuminate highlights.
PRO:VOKE Liquid Blonde in detail
PRO:VOKE Liquid Blonde Colour Activating Treatment Shampoo 200ml – RRP £4.99
A hero shampoo that boosts the colour of highlighted, multi-toned blonde hair in just one wash!
This shampoo is to be used twice weekly.
PRO:VOKE Liquid Blonde Intense Shine Conditioner 200ml – RRP £4.99
A conditioning hair treatment that boosts shine and creates a high-gloss finish in just one treatment, even on the most dry and damaged blonde hair.
PRO:VOKE Liquid Blonde Colour Care Shampoo 400ml – RRP £3.99
A shampoo that contains light-reflecting particles to brighten highlights and unveil a multitude of blonde tones. The colour care formula absorbs and re-emits light, resulting in vibrant hair colour that radiates with a healthy glow.
PRO:VOKE Liquid Blonde Colour Care Conditioner 400ml – RRP £3.99
A Colour Care Conditioner that strengthens and repairs. Helps to improve hair health. A complimentary conditioner to the Colour Care Shampoo, this luxurious formula injects extra moisture to dry blonde hair and offers a smooth and silky finish.
I haven’t tried Liquid Blonde because I’m not a blonde nor do I plan to be one in the near future but based on the test treatments at the launch, I’d go out on a limb and say it is a solid product. Liquid Blonde is available at Boots, Tesco and Morrisons.
Visit the website for more information.