Nicole Kidman in new Jimmy Choo Campaign:
Accessories brand Jimmy Choo has unveiled Nicole Kidman as the face of its Fall campaign with a video campaign which explores the themes of film noir and references Hitchcock’s empowered heroines.
Shot by photographer Mikael Jansson, the campaign portrays Nicole Kidman as the seductive protagonist in a series of powerful images.
“I really enjoyed being able to play a role that was strong, sexy and in control,” Kidman said. “I got into a relationship with the photographer, and Mikael is very intuitive; he knows what I am thinking and feeling and is able to translate it through the camera.”
Jimmy Choo creative director Sandra Choi said Kidman “portrays the multifaceted qualities of the Jimmy Choo woman for this season — strong, sexy with a beguiling sense of mystery.”
Images from the campaign will break in the August issues of titles including Vogue, Harper’s Bazaar, Another, Love, Tatler, Vanity Fair and Tank.